Do a Fundraiser

Running for James

Craig Schwartz never considered himself a runner. On top of weather induced asthma, he didn’t get that “runner’s high” that inspires so many others. This all changed when two important people in Schwartz’s life lost their battles with colon cancer.

James Zitch acted as a mentor to Schwartz for the many years they worked together in financial services. Zitch was always there for Craig, helping and encouraging him to persevere despite numerous challenges. When James lost his battle with colon cancer, Craig began to recognize the need for increased awareness about the life-saving power of a colonoscopy.

Schwartz again knew loss when James Johnston, a longtime client and the father of his colleague Michelle, passed away from colon cancer. Johnston fought the disease for four long years but lost his battle at the young age of 52, leaving behind a daughter and a grandson. 

These two potentially preventable deaths encouraged Craig to do something about colon cancer awareness. Despite his tumultuous relationship with running, he formed “Team James” and ran the Philadelphia Marathon on November 18, 2012, in memory of James Zitch and James Johnston. Through his fundraising efforts, he collected more than $6,800 for the Colon Cancer Alliance! Schwartz hoped that by going out of his comfort zone, he could raise awareness about the importance of getting screened and encourage others to do the same.

Congratulations to Craig on a successful marathon and an inspiring idea to raise awareness about an important cause! If you have an interesting fundraising idea, like Craig’s, please contact Alison Ornitz at 202-628-0123 ex. 109.

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