September 18, 2013
Unique Event Puts Spotlight On Colon Cancer
The District Rallies to Fight This All-Too-Common Disease
(September 18, 2013) Washington, DC – People of all ages are taking to the streets in an unconventional way for the Colon Cancer Alliance’s Undy 5000 5K Run/Walk. On September 28 at 8:00 a.m., participants will be running and walking in the 4th annual Washington, D.C. Undy 5000 wearing their family-friendly, underwear-themed outfits. It may look a bit unusual, but this event not only raises eyebrows, but also awareness and funds to fight colon cancer.
The Undy 5000 isn’t your typical 5K. Instead of a race day t-shirt, participants receive a pair of Undy 5000 boxer shorts to bring attention to the area of the body affected by colon cancer. If that’s not unique enough, attendees have the opportunity to walk through the Colon Cancer Alliance’s larger-than-life inflatable colon exhibit which helps create a dramatic visual by showing its visitors the various stages of this disease.
The Undy 5000 provides a one-of-a-kind experience, allowing hundreds of people who have been affected by colon cancer to come together as a community. This event honors survivors in attendance and also takes a moment to remember those who have lost their battle. Whether you are an avid runner, a survivor or are supporting someone affected by this disease, the Undy 5000 provides a morning of inspiration and encouragement while making colon cancer a topic that is OK to talk about.
But the Colon Cancer Alliance isn’t all talk; they take it one step further through their local partnerships. Funds raised through the District’s Undy 5000 not only help fund critical national prevention, research and patient support initiatives, but also support the DC Cancer Consortium’s Screen for Life Program.
“Last year’s event provided funds that helped nearly 275 individuals get screened who otherwise might not have had access to this potentially life-saving service,” said Todd Setter, National Director of the Undy 5000 series. “That’s what the Undy 5000 is all about – drawing attention, increasing screening rates and, ultimately, saving lives.”
A fun twist to a serious topic, the Undy 5000 is sparking much needed conversations. Colon cancer is one of the most preventable cancers, yet it is still the second leading cause of cancer death in the U.S. People may not want to talk about “that” part of the body, but talking about it just might save a life.
Boehringer Ingelheim, the maker of Dulcolax®*, is the proud presenting sponsor of the 2013 Undy 5000 event series. As the #1 doctor-recommended stimulant for constipation relief, Dulcolax ® reminds everyone over the age of 50 or with a family history of colon cancer, that a colonoscopy can save lives.
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The Colon Cancer Alliance’s mission is to knock colon cancer out of the top three cancer killers. We are doing this by championing prevention, funding cutting-edge research and providing the highest quality patient support services. Read more information about the Colon Cancer Alliance and Blue Note Fund at www.ccalliance.org.
The DC Cancer Consortium’s mission is to harness the power of collaboration in reducing cancer deaths. In order to achieve this, the Consortium hosts a variety of educational events and health screenings. Funds raised through the Undy 5000 will pay for take-home colon cancer screening kits and follow-up colonoscopies when needed.